Mercury Marine has announced its Avator electric outboard concept, representing Mercury’s next step in marine innovation, advanced technology and engineering.
The electric outboard concept was displayed for the first time during the recent Miami International Boat Show and is progressing the company toward the formal release of electric outboard products later in 2022 and 2023.
Avator creates a new boating experience for Mercury’s global customers combining an investment in electrification with more than 80 years of expertise in the marine industry. Leveraging Mercury’s leadership and reputation for hydrodynamics, corrosion resistance, reliability, and industrial design, the Avator concept will deliver a superior user experience for a wide range of vessels and activities.
Avator advances Mercury’s commitment to sustainability by offering the prospect of boating with zero direct emissions. Mercury is also using electrification to make boating more accessible with features such as swappable batteries and enhanced portability.
“Mercury has the industry’s strongest and most robust technology and design teams who are shaping a new power for marine that expands the brand into new applications,” said Tim Reid, Mercury Marine vice president of product development & engineering.
For those in Australia, New Zealand and South Pacific keen to get a look at the new concept, customers can expect updates in line with formal global releases. It’s expected that the Avator concept will be displayed in the region in 2022, with further updates coming soon.
Learn more about the Mercury Avator concept and our vision for electrification at www.mercurymarine.com/avator.
