In response to growing demand from customers for larger boats and motor yachts, leading boat dealer, Sports Marine Ltd has moved premises for the first time in its 30-year history.
Sports Marine specialises in GRP powerboats, ranging from 5 to 30m, had occupied its previous premises in East Tamaki for more than three decades. However, with the increased demand for larger boats, a move to premises on the water was essential. Last week it moved to the purpose-built facility at Westhaven Marine Village, housing a number of marine businesses.
“We have seen a real increase in demand from customers towards larger boats and motor yachts in recent years, and felt the large sales berths accompanying the Westhaven Marine Village would be a great fit for our growing business,” says Sports Marine’s Managing Director, Scott Williamson.
“Just five minutes out of Auckland CBD, we believe this new location is what we need to continue to cater to customer demand, as the sole New Zealand distributors for Princess Yachts, Sea Ray, Boston Whaler, Nimbus, Chris Craft, and Cox diesel outboards.
In addition to its Westhaven Sales Office, Sports Marine also has a permanent set up at Tamaki Marina for commissioning and fit-out of new boats, as well as customer service.
Sports Marine’s new premises at Westhaven Marine Village opened on April 7, with an official opening due in winter. After 12 years working in the superyacht industry, Mitchell Thompson has joined the Sports Marine Team as Sales Executive and will be operating out of the new Westhaven premises. Sports Marine has been in the marine industry since 1978. It has dealerships in Christchurch, Auckland and Sydney.