THE NEW-LOOK 2025 SYDNEY BOAT SHOW DELIVERS STRONG RESULTS

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The 2025 Sydney Boat Show wrapped up after four successful days at Sydney Showground, attracting strong crowds and industry support from 14–17 August. Exceeding expectations, the event drew 23,525 attendees across 21,000 square metres, with more than 130 exhibitors, 400 boats and thousands of accessories on display. Sixteen product launches, including four global debuts, confirmed the show’s role as a hub for innovation.

The move to Sydney Olympic Park marked a new chapter in the 56-year legacy of the Sydney International Boat Show, providing opportunities to broaden reach across Greater Sydney and regional NSW. The show also highlighted the industry’s $10 billion annual contribution to the national economy and its support of over 35,000 jobs.

BIA President Adam Smith said feedback was overwhelmingly positive. “The rollout and response to the new format has been very encouraging. By 2030, six million Australians are predicted to be boating, with more than one million registered boats and $20 billion spent annually on the lifestyle—further proof that boating matters.”

Exhibitors reported strong engagement. Edencraft launched its long-awaited 655 Centre Console, with GM Josie Eastman praising the quality of visitors. Malibu Sydney’s Roy Newlan noted “serious buyers, not tyre-kickers,” while Mak Marine’s Alexander Schmaler-Loomes confirmed significant sales across multiple brands. Blue Water Yachts’ David Bradburn said Olympic Park drew targeted interest in its Cygnet 20. The show was delivered by the Boating Industry Association Ltd (BIA) in partnership with Mulpha Events, supported by Transport for NSW, Anaconda, Century Batteries, GM Specialty Vehicles and Ocean Magazine. It also marked the first stage of the BIA’s new dual-format strategy.

www.sydneyboatshow.com.au

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